To be good is not enough when you dream of being great.
Some believe that it all begins with an idea. They believe that idea is born in a moment as if delivered through some mystical force of nature that rockets down from the heavens, riding a bolt of genius that powers on the creative juices and ignites brilliant thinking.
More often than not, it begins with identifying a challenge; a problem that needs to be solved, or an opportunity that that cannot be passed by. It’s in the process of unwinding those challenges, trying to resolve or leverage them, that the real magic happens.
This section is not intended to be a comprehensive look into more than three decades of a successful creative past. It’s meant to be a glimpse at just a few of the solutions developed, produced and launched by Todd and his teams in the continual quest for greatness.
